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Resume

Digital Marketing Intern

Portland Coffee Roasters

Portland, OR

June 2025 - August 2025

  • Owned and implemented SEO meta titles and descriptions for 57 products, supporting a smooth transition from the previous website to a new Shopify platform

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  • Managed and created targeted content on TikTok, driving a 956% increase in reach, 960% growth in likes, and over 999% more shares during the internship period

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  • Produced top-performing social content, including the two highest-viewed TikToks and the second most-engaged Instagram Reel in company history, significantly boosting brand awareness​​

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  • Built and curated an influencer outreach list with a combined potential reach of 981.3K, strengthening external media relationships

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Social Media Marketing Intern

MetroPlusHealth

New York, NY

June 2024 - August 2024

  • Executed and created digital content that resulted in over 1.5M impressions through targeted social media reels that engaged with Gen Z trending content and interests

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  • Led an Olympic-themed internal campaign by creating 5 branded visual assets and all supporting content, helping build excitement ahead of the Games and boosting employee morale

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  • Conducted an in-depth analysis of an AI-powered provider search engine via Salesforce, identified numerous bugs, and evaluated its integration potential against the current system to enhance the accuracy of provider search results

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  • Created and implemented content strategies for LinkedIn and Instagram, combining graphic design and copywriting to boost brand awareness and drive measurable increases in member engagement

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  • Conducted competitive analyses of healthcare entities to inform future initiatives aimed at increasing member conversions and forging new strategic partnerships

Marketing Intern

Bird Creek Distillery

Portland, OR

May 2023 - August 2023

  • Managed inventory organization to ensure accuracy and maintain an attractive presentation for distribution

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  • Executed and produced content for an outdoor-themed campaign, aligning with the Marketing Director’s creative direction and capturing visually compelling content for social media

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  • Carried out field marketing activities by selling and promoting products at markets and events to drive brand awareness and sales

Retail Sales Associate

Ann Taylor

Portland, OR

September 2021 - April 2022

  • Provided personalized service to 100+ customers daily, cultivating client relationships, resolving needs efficiently, and ensuring seamless front-of-house operations in alignment with brand standards 

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  • Optimized store performance by curating product displays, replenishing inventory, and executing visual merchandising strategies that enhanced store presentation and elevated the customer shopping experience

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Professional Development

Global Career Accelerator - Digital Marketing Track

  • Built and optimized an e-commerce store using Shopify by applying SEO best practices, A/B testing, and conversion-focused design while leveraging customer personas, value propositions, and KPIs to align business goals with brand identity and enhance user experience

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  • Executed digital marketing campaigns across Meta Ads Manager, Google Search Ads, and TikTok, managing paid and organic strategies through Facebook Pixel, audience targeting, ad copywriting, and content scheduling to drive engagement

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  • Leveraged generative AI tools such as ChatGPT for marketing ideation, copywriting, and workflow efficiency, mastering effective prompt design, critical output evaluation, and AI integration for creative problem-solving and productivity

May 2025 - August 2025

Skills and Certifications

Skills

  • Software: Microsoft Office Suite (Word, PowerPoint, Excel, Outlook), Shopify, Squarespace, SEMrush, Google Trends, Canva, Monday.com, Capcut, Google Workspace, Typeform, Qualtrics, and QuestionPro

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  • Skills: Digital Marketing, E-commerce, SEO, A/B Testing, Keyword Research, Project Management, Copywriting, Influencer Outreach, Content Ideation, Storytelling, Communication, Problem-Solving, and Growth Marketing

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  • Volunteering: Days of Service at NYC Health + Hospitals Gouverneur Nursing Facility

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  • Involvement: AZNA (Dance club under Asian/Asian Pacific American Student Coalition at ASU)

Certifications

  • E-commerce Marketing Certification, Global Career Accelerator | Issued June 2025

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  • Social Media & Search Certification, Global Career Accelerator | Issued August 2025

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  • AI Professional Skills Certification, Global Career Accelerator | Issued August 2025

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  • Intercultural Skills Certification, Global Career Accelerator | Issued August 2025

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  • Semrush Academy Certification, Semrush | Issued June 2025

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Email: mjradema@asu.edu

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LinkedIn:

             

 

© 2035 by Maya Rademacher

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